Slack is one of the most effective communication tools for digital marketing agencies. Slack’s ability to group conversations into slack channels so participants can come together in one place to exchange ideas, make decisions, and get work done makes it a powerful collaboration tool.
It also offers a number of very useful slack integrations and apps that help with a comprehensive list of SEO tasks such as content marketing, link building, and generating slack notifications for SEO reporting and project management. It also enables teams to work faster and in unison, no matter where they are.
Here are some of the apps and integrations that can help you make your SEO workflow much smoother while you work at a slow pace.
With a robust and user-friendly platform, HubSpot’s marketing automation software will help you attract the right audience, increase visitor conversion rates, and execute inbound marketing campaigns at scale.
Having Hubspot allows you to receive notifications when forms are submitted, search for contacts, share reports and dashboards, turn Slack messages into a HubSpot activity or ticket, use slash commands to search or post information from HubSpot, and see a variety of activities in your HubSpot CRM.
ContentKing is the only platform that offers real-time SEO monitoring and auditing, which is really useful for keeping track of all site activity. You’re protected if links suddenly stop working, pages stop being indexed, or a page title changes.
Sitechecker’s goal is to help businesses increase the SEO of their websites. It allows customers to spend less time searching for daily and weekly SEO statistics by sending them email notifications whenever something risky happens with an important website or pages.
With contentful, you can update the content of your website, a mobile app or any other platform that displays content using the platform. It also provides several tools that make it easier to actually build a website or app, saving you the time and effort of having to build your own backend to manage content. The Slack app also gives you the ability to post messages from within your Contentful space.
You can manage different contents such as video, music, images, text, code or structured documents: anything can be inserted, properly structured and created by multiple editors.
They also have a Happy slender community for developers, publishers and content creators using Contentful.
Zapier supports thousands of apps like Gmail, HubSpot, Typeform and more. You can set up automated processes, or “Zaps,” that turn Slack into the command hub for your team in minutes.
Insert information about new leads, social media mentions or calendar events directly into the conversation. Create a to-do list item every time you save a Slack message.
One of the nice things about Zapier is the ability to do this integrate it with Yoast SEO. You can then easily share the title, featured image, description and URL of new WordPress posts created using Yoast SEO in Slack conversations thanks to this connection. It also gives you the ability to see the reading time associated with the content you share.
Clickup is a project management tool that organizes tasks, reminders, calendars, to-do lists, for you and your teams, all in one place. It’s one of the best tools out there for keeping everyone in sync, especially for a remote agency like ours and it has to manage freelancers as well as the activities of the internal team. some of the features of the Slack app include:
- Slow actions – this feature allows you create tasks and leave comments from messages.
- Commands: Just write /clickup new to start a new business from your Slack feed in any channel!
- Slow notifications. Receive notifications from the space, project or list of your choice. Without ever leaving Slack, you can get alerts about new ClickUp activity, status changes, new comments, new attachments, or assignee changes. Updates to tasks will automatically be pushed to any workspace and slack channel you want.
If you want to know more about how our agency uses ClickUp for SEO project management, check out our podcast chat Quick and easy tips you can do today to help improve your customer communication.
Trello is another project management tool with a more visual interaction than Clickup. It also allows team members to collaborate, assign timesheets, brainstorm, and stay on top of ongoing projects. It’s a little more streamlined than ClickUp. There’s less of a learning curve to get started, but its downside is that it doesn’t offer as many features or customizations as ClickUp does. That said, the project management tool that works best is the one your team will actually use, so it may be a better fit depending on your workflows and goals. With Trello integration you can:
- Add new cards: With the /trello add command, add new Trello cards to boards directly from Slack.
- Make the changes– Change due dates, add conversations, and join Trello boards and boards
- Share cards and boards– For automatic previews of cards and boards with members, descriptions, comments, and more, invite @Trello to a channel.
- Easily add members: New members of your Slack workspace can join your workspace and Trello boards with a single click.
The Google Drive slack app has a ton of uses if you need to share Google Docs, Sheets, customer slideshows, etc. You can get alerts for new comments, access requests, and files shared with you.
From Slack, you can reply to comments and give coworkers access to your Google Drive files. This can be very useful if you write a lot of content or need to grant access and share Google files quickly without having to search through a mountain of stuff on your cloud drive.
Getting the most out of Slack SEO communities
If you want to get the most out of Slack for SEO, you should use its ability to connect you with industry experts around the world – Slack SEO communities provide that added benefit. If you don’t already know them, they basically work the same way as Facebook groups, however they are organized into slack groups and channels. So for a slack SEO community, conversations are broken down into channels for things like “Marketing Tools,” “Linkbuilding,” or “Content Marketing.”
Here are some of the best slack communities for SEO and digital marketing:
- Traffic Think Tank
- Genes online
- BigSEO
- Marketing chats
- #backlinks
- CRO growth hack
- Creative tribes
You can acquire loads of new ideas by interacting in slack communities and stay updated on the latest SEO trends and topics. These SEO communities on Slack are a great alternative to social media, especially if you’re looking for specific communities like SEO project management. You can ask questions, network, gain new perspectives, and poll community members for different Saas apps or tools they think are most effective.
