Join us at the Pubcon Search Marketing Conference on Tuesday, February 28 in Austin, Texas! The conference will take place at the AT&T Conference Center on the University of Texas campus, where Local SEO Guide CEO Andrew Shotland and moderator Joy Hawkins we’ll talk about what big data can do for local SEO! Introducing new research from LSG that multi-location brands won’t want to miss!
Using big data and machine learning for multi-location scaling can be a game changer that feels like magic. We’ll talk about local SEO best practices for multiple locations and how to use AI and machine learning to take your local SEO to the next level. This session will look at how to use big data for local SEO, GBP and the role of distance from the center of gravity for local rankings. The presentation will include case studies demonstrating how to increase local rankings at scale.
|Date||Tuesday 28 February|
|Position||living room C|
|Format||Standard conference session|
Biography of the speaker
Andrew is the CEO of LocalSEOGuide.com, a leading SEO consultancy with a 15-year specialty in multi-location SEO.
Andrew is the editor of the Local SEO Guide blog, which includes their definitive study on local SEO ranking factors. He was a regular contributor to SearchEngineLand and co-founder of BayAreaSearch.org, the association of Bay Area search marketing professionals.
Andrew has over 20 years of Internet experience. He was a founding member of NBC’s Internet group and former CEO of NBC.com. He helped start Insider Pages, a pioneering local-social search engine, which was acquired by CitySearch in 2006.