SEO

20+ Blogging Tools to Improve Your Workflow

20+ Blogging Tools to Improve Your Workflow

If you want to make the most of your time blogging, choose the right tools because they’ll save you a lot of money and effort.But there are a lot of tools out there—and not all of them are worth it.Well, I’ve been blogging for over a decade and have used hundreds of tools in that time. To help you sort the wheat from the chaff, I’ll list all the tools I’ve used to grow several blogs to a six-figure income—and what each of them is useful for.My 10 favorite blogging tools and what they’re good forJust want the best blogging tool stack?…
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Event Link Building: una guida per principianti

Event Link Building: una guida per principianti

Quando si tratta di acquisire backlink di alta qualità, i SEO sono sempre alla ricerca di modi nuovi e innovativi per ottenere link killer che i loro concorrenti non possono replicare facilmente. La creazione di link di eventi è un modo unico per fare esattamente questo.La creazione di collegamenti agli eventi è relativamente semplice. Ma può essere difficile per i principianti, poiché richiede una comprensione del SEO E pianificazione di eventi in alcuni casi. In questo articolo, esamineremo la creazione di collegamenti agli eventi e come iniziare in sei semplici passaggi.Cos'è la creazione di link di eventi?La creazione di link…
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The 9 Best Speech-to-Text Apps in 2023 (Tried & Tested)

The 9 Best Speech-to-Text Apps in 2023 (Tried & Tested)

Most speech recognition apps have no trouble transcribing a native speaker being recorded with a pro microphone in a quiet room. This isn’t a challenge.So to test them more thoroughly, I created a nightmare recording of two non-native speakers with loud city background noise. How did they fare?Let’s find out.Otter was one of the most frequently mentioned solutions when we asked for suggestions on Twitter and in the Ahrefs community. And for good reason. It is easy to set up, has an intuitive interface, and offers clear pricing.Unique featuresWhat stands out from the rest is the app’s ability to record online meetings…
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How to Get Customers From Everywhere

How to Get Customers From Everywhere

Traffic, leads, sales—the more you get, the better. Having a singular focus on one marketing strategy can bear fruit but almost always reaches a cap. That’s where multi-channel marketing comes in.If you want to maximize sales and minimize marketing costs, a multi-channel approach can help you capture customers you may otherwise never reach.But what is multi-channel marketing, really? And how do you do that while staying organized? Let’s talk about it.What is multi-channel marketing?Multi-channel marketing means utilizing multiple channels to get your brand in front of potential customers. This can mean using a combination of SEO, social media marketing, paid advertising, and any…
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How to Structure Your Website’s Architecture for SEO

How to Structure Your Website’s Architecture for SEO

If you’re creating a new website, you’ll need to consider the website’s architecture. Structuring your website in an organized, hierarchical way gives it the best chance of ranking well in Google.But how do you do that?Website architecture is how information on your site is structured, interlinked, and designed. For example, for an e-commerce website, it may look like this:It may look complicated, but an easier way to think of it is like a folder system on a computer. Clicking in and out of folders takes time. But creating an organized, hierarchical structure with well-labeled names makes it easier to find what you’re looking for. The…
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How to Play by the Rules

How to Play by the Rules

Do you want to rank for competitive terms without worrying about potential Google penalties? Then go white hat.In this post, you’ll learn what white hat SEO is, how it compares to black hat SEO, and how to implement a few white hat SEO tactics.White hat SEO refers to the use of SEO strategies, techniques, and tactics that are within Google’s guidelines.The focus is the user. White hat SEOs prioritize users by providing relevant, high-quality content rather than content designed to “trick” search engines.White hat vs. black hat SEOThe flip side of white hat SEO is black hat SEO. Black hat SEO refers to the…
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The Rise, Fall, & Future

The Rise, Fall, & Future

Linktree’s organic growth has been impressive over the last few years, but its organic traffic has dipped recently. What’s changed?Let’s find out.Linktree says it has over 35 million users. It built its brand by creating a platform where content creators can share multiple links to their social media accounts or websites through a single bio page.According to Ahrefs’ Site Explorer, the website receives ~2.7 million monthly organic traffic and has a Domain Rating (DR) of 93, making it a high-authority site.The idea behind Linktree isn’t new—websites like about.me started offering similar products a few years ago. Linktree grew faster than these platforms, though, once influencers…
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Optimize Google’s new Interaction to Next Paint metric

Optimize Google’s new Interaction to Next Paint metric

30 second recap: Good page speed and user experience help your site stand out in search results The Interaction to Next Paint metric is replacing First Input Delay You can make your site respond to user input faster by reducing CPU processing time Core Web Vitals are a set of metrics that Google has defined to measure the quality of a website's user experience. They first became a ranking signal in 2021. While the metric definitions have changed over time, the introduction of the Interaction to Next Paint metric is the biggest change since the launch of the Core Web…
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13 Effective (And Low-Cost) Ways to Promote a Product

13 Effective (And Low-Cost) Ways to Promote a Product

Promoting a product while low on cash—every company goes through this phase.But the good news is you don’t need to spend a ton of money to get your product in front of the right audience.We’ll start with things you can do for a product launch and move on to promotion tactics you can use at any stage. 1. Build excitement on social media Social media can be used for pre-launch marketing in many ways. For example, if you’re launching something you know people are going to be super excited about, you can capitalize on that by “leaking” product information before the launch. This will help turn that…
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Top-of-the-funnel marketing explained: how to attract customers

Top-of-the-funnel marketing explained: how to attract customers

Marketing funnels are visual representations of the stages a customer goes through, from first learning about your brand to becoming a customer.Each marketing funnel is divided into three phases:Top of the funnel (TOFU)Center of the Funnel (MOFU)Bottom of the funnel (BOFU)Today we're going to talk about top-of-the-funnel marketing.What is top-of-the-funnel marketing?Top-of-the-funnel marketing refers to the marketing strategies and tactics used to build awareness of your brand or product.TOFU is the content you create, be it a PPC ad or blog article, that puts your brand in front of new potential customers. Why is top-of-the-funnel content important?TOFU content is important because…
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